At the very beginning of the process, we realised that we didn’t want to create another visually compelling design, but rather build a concept around a topic that truly matters to us.

Eternal Kids was born as what we believe to be the core of snowboarding culture. We asked ourselves: Why do we remain snowboarders until death? What keeps us so deeply involved in this culture? Our answer was simple: every snowboarder is an eternal kid.

Lionel Merch / @yonel_moerch

Board Description:

Meet our freestyle toy now with its new construction: Adding some more padding below your feet for more confortable landing but also now coming with a mellow but full camber. Performant on paper but more importantly performant in the park and the street. From side hits to senders, it's the perfect choice for the shredder who's looking for something smooth but snappy, mellow but poppy, easy going but reliable. The « Salaz » is your clean slate for self expression. It's the essence of what we call freestyle, allowing your creativity to grow with every lap. The woodcore combinaison helps to give this board its character. Light, forgiving and carefree, like getting lost in the park of your dreams.